Mozo - A token to discover


What is a MOZO?


MOZO project  aims to create a universal platform that would attract pedestrian traffic to the stores. Mozo is a solution based on blockchain for companies and retailers to increase and control pedestrian traffic in offline shops.
Its users MAZO APP will allow you to produce and accumulate MOZO token. To get started, you need to download the app and purchase a number of Tokens Mozo . MOZO brings customers into stores. In stores digitized system MOZO , the buyer can find the item, information about it and buy it. The buyer can learn about all current promotions, you can also compare prices of goods online and offline. The platform will combine Mozo APP and IoT with Bluetooth Low Energy Beacons that will be installed on the ceilings of shops and small sensors “iStickers”, which will be marked merchandise. Which certainly is very convenient, the tokens can be converted into Bitcoin or Ethereum, they can also be used as discounts in the respective stores

 How does Mozo work?

Mozo works by using a “smart contract” associated with retail activity. This smart contract is made between reseller smartphones or IoT devices (like Beacons) and consumer smartphones as they detect their respective devices. Smartphone and smartphone consumer retailers can receive and process transactions under consumer orders. In other words, the Mozo contract is a transaction created by a user who transfers control commands between user devices, user users, or user systems. Therefore, we make a smart contract in which the smart contract object is to process transactions on the blockchain network.


Mozo Ecosystem

Supported by the Ethereum blockchain network means Mozo Token stores value beyond its utility as a reward program. Customers, shopkeepers and venue operators will hold the right to send a Mozilla Token as a gift, share it with friends, or redeem it through a specified Coin Exchange. All of this helps create a sustainable and productive ecosystem, providing your place with increased pedestrian traffic.

 Use Cases for Mozo 

 1. Consumer A - searches online, buys online -  An online marketplace is a website or app that presents products from many different sources. The operator of the marketplace does not own any inventory, their business is to present other merchant’s inventory to potential customers and to facilitate transactions. eBay and Taobao are examples of an online marketplace, they sell everything to everybody
2.  Consumer B - goes to store, tries, checks price, buys online -  Consumers are motivated by cheaper prices. Often consumers will purchase items that are lower in price because of budget constraints. Consumers want to get as much as they can be based on what they can afford. Though it might be smarter to take into consideration the factor of depreciation, as often people do not consider this when making a buying decision because of the allure of something appearing to be less expensive
3.  Merchant C - rent an expensive space at big mall or street corner - We know premium retail destinations, including New York’s 5th Avenue, Hong Kong’s Causeway Bay and London’s New Bond Street, are highly sought after by international brands wanting to create engaging retail experiences that offer something new and exciting to highly crowded foot traffic areas. But for smaller retailers, rent can be the largest operating cost component in running the store, so they will often set up a shop in shared stores, galleries or event spaces, vacant street level retail spaces, avoiding costly shopping centers and malls. Whatever the choice, there is a cost-benefit trade off here. The store owner trades of high rent for foot traffic. What if there was a way to use Mozo tokens as a magnet to attract walk-in customers for retailers, without incurring high monthly rental fees
4.  Merchant D - advertise to get customers to the store While your business needs to cultivate new customers, don’t overlook your most reliable source of revenue. It has been estimated that acquiring new customers costs 5 to10 times more than retaining existing customers. So, you definitely want to encourage your existing customers to become loyal, repeat customers

MOZO Benifits

Mozo can benefit anyone who wants to optimize and streamline the flow of regular customers. This means that the Mozo can help small stores and big retailers, bigger places like shopping malls, stadiums, and even all countries by using the tourism industry. Consumers benefit from the fact that the domestic currency of the project becomes a single payment instrument. It will be very easy to make necessary purchases using mobile application.
 It will be used on devices that allow you to interact with devices such as mobile phones with a touch screen and allow you to speak. The marketers are using IPS (internal positioning) technology to communicate with customers using the Mozo application. Customers can be rewarded with Mozo tokens when they visit the marketplace. When the customer discovers items added to one of the signs, the product information is also populated on their phones, in addition to the rewards given by the venue. These signs allow customers to interact with stores and venues in a completely new way.
 The Project Partners


ICO and Token Details

Mozo token has ERC-20 standard, so it is easily transferred to the Ethereum blockchain network.There will be two ICO processes.The First ICO Sales process: The hard cap is $ 42 million. And the token price is $ 0.09. In this process, there will be two separate sales. One of them is presale that is between 8, May 2018–10, July 2018. The second one is crowdsale which will be between 11, July 2018–18 July 2018. In the first ICO, the targeted number of tokens to be sold is $ 700 million.The Second ICO tranche will be on Q4 2018. The token price will be $ 0.12. And the hard cap will be $ 46 million. The targeted number of tokens to be sold is $ 550 million. In this period there won’t be a presale. The crowdsale will be arranged.You can join the project’s ICO via https://ico.mozocoin.io/count-down

 The project has partnered with the industry leaders which are Wanda Group and 361° to enter the retail industry in Hong Kong, China, Singapore, and Korea. Mozo already has more than 38,000 sites to implement, but the project team will not stay there and will rise to 300,000 over the next three years. The project has the chance to become the best blockchain based project for the global retail market.As a result, I would like to add that the project will be successful since it raised $ 26 million in the first two weeks of private sales. The team aims to raise $ 88 million.
The Project Team

  Conclusion : They do have a good team behind them, and the financial aspect of the ICO is straightforward enough, so it all comes back to their ability to get people onto their platform in the first place mozo project looks very advanced but is quite in early stages at the moment . It could turn out to be one of the most promising projects of 2018 and

 FOR MORE DETAILS

Author: iis dermasandi
Bitcointalk Profil: https://bitcointalk.org/index.php?action=profile;u=2010298
ETH Address: 0xcdE6adfFc91e137C9a75D154f344Ca6b121849D7 

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